Q Life Projects

Bringing Qatar to life through cultural exchange and innovation

Q Life tells impactful human stories and builds bridges of understanding between Qatar and the world.

Match for Hope • Match for Hope
project

Match for Hope

Combining the power of sport with the world’s biggest creators and football legends to raise millions for charity.
Qatar Adventure • Qatar Adventure
project

Qatar Adventure

A record-breaking initiative bringing Qatar to the metaverse.
Look Closer • Look Closer
project

Look Closer

An award-winning campaign that invites the world to look closer into Qatar’s people and their stories.